In an industry built on walled gardens, Bliss Point MCP Server opens Tinuiti's decision-grade media intelligence to any AI agent a brand chooses — no closed ecosystem required.

New York, USA

Today, Tinuiti, a leading independent media agency, announced the launch of the Bliss Point Model Context Protocol (MCP) Server, becoming one of the first agencies to open its proprietary measurement layer directly to AI agents. Powered by the Bliss Point Marketing Operating System—Tinuiti’s proprietary intelligence engine that unifies audience, creative, media, and measurement—the new connection gives marketers governed access to clean, cross-channel media performance and measurement intelligence through compatible AI agents and enterprise AI environments.

Unlike traditional walled-garden platforms that restrict integration, the Bliss Point MCP Server is built for total interoperability—collaborating directly with a marketer’s chosen AI applications, external tech partners, and existing enterprise infrastructure.

The Bliss Point MCP Server makes core Bliss Point resources—clean, normalized media data, measurement signals, and select third-party data—available through compatible versions of ChatGPT, Claude, Microsoft Copilot, and clients’ own agents or business intelligence environments, subject to client permissions and configuration. Rather than asking an agent to reconcile fragmented platform reports, the Bliss Point MCP Server gives it a single, already-taxonomized view of performance to reason over.

“We believe two things fundamentally. One, an AI agent is only as smart as the context, data, and guardrails powering it, and two, clients should be able to choose how they use their own data—not have that choice made for them by whichever system happens to hold it. That’s what Bliss Point MCP means in practice: a client’s own clean, governed data, working inside whatever agent or LLM they choose. For clients, that means faster, more confident decisions built on a foundation they actually trust. As an independent agency, we can move fast and work with the technology our clients choose,” said Abbey Klaassen, Chief Executive Officer, Tinuiti.

Built on the open Model Context Protocol standard, the new connection allows brands to query approved Bliss Point data and build customized workflows, giving a brand’s preferred agents and tools access to the most powerful datasets and context. By taking on the heavy lifting of extracting, organizing, and unifying fragmented channel data in one place, Tinuiti’s Bliss Point MCP Server gives a brand’s AI tools immediate access to decision-grade intelligence, empowering teams to focus on strategic execution from day one.

Tinuiti’s pioneering agency MCP Server comes as platforms such as Google, Meta, TikTok and Amazon have each introduced MCP connections that give marketers and developers agent-based access to their respective platforms. By connecting its proprietary measurement intelligence to AI agents through an MCP, Tinuiti gives clients an independent intelligence layer across channels, bringing together normalized media data, measurement signals, modeling outputs, and approved third-party data in a consistent, governed format.

With the Bliss Point MCP Server, marketers can:

• Connect media and business data. Bring approved media intelligence into a brand’s AI or business intelligence environment and combine it with sales, inventory, or CRM data for cross-functional analysis.
• Get answers on demand. Ask how yesterday’s performance compared with plan and receive an answer based on clean, taxonomized data, without waiting for a scheduled report or response.
• Move faster during peak periods. Review pacing and prior-day results during high-volume periods, including the holiday shopping season, using the same governed data foundation available to the broader team.  
• Build governed workflows. Develop agents and skills, including weekly performance narratives or anomaly alerts, with Bliss Point as the underlying intelligence layer.

Market interest in an open measurement layer is already translating into active adoption among major brands. Leading advertisers within Tinuiti’s client roster, like e.l.f., are implementing the Bliss Point MCP Server to connect their enterprise LLMs and custom AI agents directly to the agency’s decision-grade data. By moving early, these brands are establishing unified AI governance models that integrate cross-channel media performance straight into their internal business intelligence stacks—setting the operational standard for how modern marketing organizations will leverage AI agents moving forward.

“e.l.f.’s ethos commits us to connecting communities and actively listening to the signals they give. An integrated platform like Tinuiti’s MCP—for which we were eager to be alpha testers—should allow us to see the big picture across our media and business data with collective analysis through a governed workflow. We are always looking for new pathways to meet our community where they are,” said Patrick O’Keefe, Chief Integrated Marketing Officer, e.l.f. Brands.

Tinuiti built the Bliss Point MCP Server under its Agentic Deference principles, which call for approved data access, clearly defined business objectives, human accountability and governance appropriate to each use case. Building directly on this MCP foundation, Tinuiti is rolling out next-generation Dashboarding and Data Analysis Agents, designed to provide on-demand, customized answers through Bliss Point.  

To learn more about Tinuiti’s Bliss Point MCP Server, reach out directly here.

The launch follows rapid enterprise growth for Tinuiti, driven by a 66% increase in average deal size over two years and major Agency of Record wins including: Carter’s, Inc., Full-Funnel Agency of Record; Wolverine World Wide, Inc. (Merrell®, Saucony®, Chaco®, Wolverine®, and Cat® Footwear), Media Agency of Record; Serta Simmons Bedding, Digital Agency of Record; and Allies of Skin, Media Agency of Record.

Tinuiti has also made significant investments in senior leadership throughout 2026 to support its continued growth. Abbey Klaassen joined Tinuiti as CEO in June, with Bryan Wiener appointed Chairman of the Board. Most recently, Tinuiti welcomed Wes Harris as Global Chief Operating Officer, formalizing the COO role on its executive leadership team to connect client delivery, product, technology, and AI around the agency’s biggest growth opportunities.

About Tinuiti

Tinuiti is a media agency that not only builds brands, but architects business outcomes, creating immediate and lasting growth for clients. At the center is Tinuiti’s Bliss Point Marketing Operating System—the ultimate brand and performance unifier—which fuels decisions across Audience, Creative, Media and Measurement. This approach allows Tinuiti to treat each client’s business like its own—making smarter decisions, faster, and with greater accountability. With over $4.5 billion in media under management and 1,200 employees across the U.S., Mexico and EMEA, Tinuiti delivers measurable impact for leading brands. For more information, visit https://tinuiti.com/.

Visit us on social media:

LinkedIn

Media Contact Details
Victoria Woodside
Tinuiti
Email: Send Email
Phone: +1 (412) 240-6043
Website: tinuiti.com

The two-day executive forum will bring manufacturing leaders, plant executives and technology innovators together to explore practical applications of AI, automation, robotics and connected manufacturing.

DALLAS, Texas

BMA Conventions will bring the Smart Manufacturing & AI Automation Convention 2027 to Dallas, Texas, from Feb 23, 2027 to Feb 25, 2027, creating a focused environment for manufacturing leaders to examine how artificial intelligence, automation and connected technologies are moving from experimentation into day-to-day industrial operations.

The three-day convention will take place at the DoubleTree by Hilton Dallas Market Center and will connect senior professionals across manufacturing operations, engineering, plant leadership, maintenance, digital transformation and industrial technology.

As manufacturers work to improve productivity, reduce unplanned downtime, strengthen operational resilience and modernize production environments, technologies such as AI, robotics, Industrial Internet of Things (IIoT), predictive analytics and intelligent automation are becoming increasingly important to plant strategy.

The Smart Manufacturing & AI Automation Convention 2027 is designed around those practical challenges.

Rather than concentrating only on emerging technology, discussions will explore how manufacturers can apply new systems to measurable operational priorities including production performance, asset reliability, quality, maintenance, workforce development and plant-wide visibility.

Key areas of discussion will include:

• AI-powered production and intelligent process control
• Predictive maintenance and asset reliability
• Advanced robotics, cobots and autonomous production
• IIoT, edge technologies and connected factory systems
• MES, production analytics and real-time plant visibility
• Operational excellence and continuous improvement
• Industrial cybersecurity and operational resilience
• Supply chain visibility and business continuity
• Human-machine collaboration and workforce transformation
• Strategies for scaling automation across manufacturing operations

The convention will combine industry expert talks, executive panels, case studies, leadership discussions, networking and scheduled 1-on-1 meetings, creating opportunities for manufacturing decision-makers and selected technology providers to engage in more focused conversations.

From Technology Pilots to Operational Results

Artificial intelligence has quickly become one of the most discussed technologies in manufacturing. The next challenge for industrial organizations is determining where AI can generate practical value.

Predictive maintenance, automated quality inspection, production optimization, equipment monitoring and intelligent decision support are among the areas where manufacturers are increasingly exploring AI-driven approaches.

The Dallas convention will examine these applications alongside the infrastructure, data, workforce and operational strategies required to implement them effectively.

Connected manufacturing will also be central to the program.

By combining industrial equipment, sensors, software platforms, analytics and real-time operational data, manufacturers are gaining greater visibility into factory performance and identifying opportunities to respond to problems earlier.

Creating More Focused Industry Conversations

The Smart Manufacturing & AI Automation Convention is structured as a focused executive forum rather than a large-scale traditional trade show.

The format is designed to create repeated opportunities for meaningful conversations between manufacturing leaders and technology providers through conference sessions, networking periods and dedicated 1-on-1 meetings.

Day One will begin with exhibitor setup and networking activities, followed by a concentrated conference program on Day Two. Day Three will continue with leadership discussions, case studies and technology sessions before moving into dedicated 1-on-1 meetings.

Dallas at the Center of the Conversation

Hosting the convention in Dallas places the event within one of the country’s important industrial and technology markets and provides access to manufacturing organizations operating throughout Texas and the wider United States.

BMA Conventions is developing the event for executives, plant managers, engineering leaders, operations professionals, maintenance teams, digital transformation leaders and technology decision-makers responsible for improving manufacturing performance.

BMA Conventions Quote

“Manufacturers are no longer discussing AI and automation only as technologies of the future. The conversation is increasingly about where these technologies can solve real operational problems today. Our goal with the Smart Manufacturing & AI Automation Convention is to create a focused environment where industry leaders can exchange practical experiences, evaluate solutions and build relationships that can support the next stage of industrial transformation.”

Event Details

Event: Smart Manufacturing & AI Automation Convention 2027

Dates: Feb 23, 2027 to Feb 25, 2027

Venue: DoubleTree by Hilton Dallas Market Center

Location: Dallas, Texas, USA

Organizer: BMA Conventions

Website: https://bmaconventions.com/smart-manufacturing-automation-convention-2027/

Registration opportunities are available for manufacturing delegates and solution providers through BMA Conventions.

About BMA Conventions

BMA Conventions produces focused industry events designed to connect executives, operational leaders, innovators and solution providers around the technologies and strategies transforming modern industries.

Through curated conference programs, executive discussions, networking and business meetings, BMA Conventions creates environments where industry professionals can exchange knowledge, explore practical solutions and develop meaningful professional relationships.

Media Contact Details
BMA Conventions
Email: Send Email
Phone: +1 214 851 9369
Website: bmaconventions.com

Little River, South Carolina

Author J.D. Lemonis announces the upcoming release of If Cooper Could Talk, What Would He Say?, a charming new children’s book featuring The Great Cookie Showdown, a heartwarming story inspired by the author’s own lovable Goldendoodle, Cooper.

Written for young readers ages two to seven, the book introduces Cooper, a gentle and expressive Goldendoodle who may not be able to speak with words but always finds a way to communicate through his actions, gestures, and loving personality.

The story follows twins Billy and Rebecca as they face one of their biggest childhood challenges yet—the last cookie on the plate. After enjoying their treats, the twins must decide who deserves the final cookie. What begins as a playful disagreement quickly turns into a lesson about patience, kindness, and sharing.

Watching carefully from nearby, Cooper knows exactly what is happening. Although he cannot speak, Cooper uses his special “Doodle Solution” to bring the twins together. Through his clever actions, playful wiggles, and gentle reminders, Cooper helps Billy and Rebecca understand that sharing brings more happiness than winning.

Unlike many children’s books where a family dog is simply a pet or sidekick, Cooper becomes the wise and caring guide at the heart of the adventure. His silent communication teaches children that kindness can be shown in many ways even without words.

Inspired by years of watching Cooper’s expressive eyes, funny gestures, and playful personality, J.D. Lemonis combines her background as a lifelong artist with her passion for storytelling to create a book filled with humor, warmth, and meaningful lessons.

Perfect for bedtime reading, family story time, classrooms, and early childhood learning, If Cooper Could Talk, What Would He Say? encourages young readers to practice kindness, emotional awareness, problem-solving, and good manners.

The book will be available soon in e-book and paperback formats.

About the Author

J.D. Lemonis is a talented artist and children’s author who has been sharing her creative spirit for over thirty-five years through her beautiful art and engaging stories. Inspired by her beloved Goldendoodle, Cooper, she crafts delightful tales that highlight the importance of family, kindness, and imagination, while also showing children the wonderful lessons they can learn from their furry friends.

Media Contact Details
J.D. Lemonis
Email: Send Email