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Chief Media Acquires AMZ Advisers and Reach Social, Expanding Access to Amazon and TikTok Shop Retail Platforms
NEW YORK, USAIndependent agency expands commerce capabilities across Amazon, TikTok Shop and global ecommerce markets
Independent agency expands commerce capabilities across Amazon, TikTok Shop and global ecommerce markets
NEW YORK, USA
Chief Media, an independent performance media and data science agency, today announced that it has acquired AMZ Advisers, an ecommerce and digital marketing consultancy, and, with it, AMZ Advisers’ stake in Reach Social, a creator-led social commerce agency.
The acquisitions expand Chief Media’s commerce capabilities across Amazon, TikTok Shop and other fast-growing marketplaces, providing brands with a more connected approach to paid media, marketplace strategy and social commerce as purchasing decisions increasingly move across platforms.
By acquiring the two agencies, Chief Media gains additional technology and expertise to help clients access Amazon and TikTok Shop ecommerce opportunities within its existing agency services and workflow. The expanded capabilities come as commerce across these platforms continues to grow. TikTok Shop’s U.S. ecommerce sales are forecast to reach $23.4 billion in 2026, representing a 48 percent year-over-year increase.
“It’s important to have a brand presence on new media channels, but it’s even more important to connect that presence with our performance across all other channels,” said Jerome FitzGibbons, Co-Founder, Bingi. “In making these acquisitions, Chief Media is building out valuable cross-platform capabilities that will enhance reporting, analysis and the ability to optimize our performance. We’re excited to work with them to see all of these capabilities in action.”
Chief Media will maintain the existing AMZ Advisers and Reach Social brands, and all employees will join Chief Media.
“Being on Amazon or TikTok Shop is no longer the strategy. It’s the starting point,” said Scott Paternoster, CEO of Chief Media. “The harder part is making those channels perform, using paid media to connect product discovery to actual sales and knowing where to invest next. AMZ Advisers and Reach Social bring deep expertise in two of the places where those decisions are increasingly happening. Bringing those capabilities into Chief Media gives our clients a stronger way to turn marketplace presence into measurable growth.”
Expanding Amazon Commerce Capabilities Through AMZ Advisers
AMZ Advisers is an Amazon Ads Advanced Partner that has helped more than 500 clients achieve more than $1 billion in revenue on Amazon. The agency helps establish brands within Amazon’s retail environment, handling inventory logistics and creating a presence optimized for performance.
“Over the past several years, Amazon has become a competitive retail environment with its own set of rules,” said Mike Begg, Co-Founder and CEO of AMZ Advisers. “At the same time, the rapid growth of the Amazon DSP means that brands need technology designed specifically for this environment. We’re excited to be part of Chief Media and help clients truly maximize their performance across all of the most important channels.”
AMZ Advisers’ platform offers brands the ability to establish international Amazon storefronts while supporting order fulfillment, shipping and other logistics capabilities.
Consumers outside the United States spent nearly $162 billion within Amazon’s international marketplaces in 2025, representing a 13 percent increase from the previous year.
This capability allows Chief Media to bring brand clients into global markets and gives companies with existing international ecommerce operations additional resources to scale within Amazon’s ecosystem.
“Setting up an international ecommerce presence can be challenging, because every country has its own unique rules and regulations,” said Nick Signoriello, Partner & Director of Expansion at AMZ Global Advisers. “AMZ Advisers has built solutions that help brands navigate these nuances and set up their global presence quickly. We’re excited to join Chief Media to bring these services to their existing clients, while also continuing to expand the global footprint and enter new and emerging markets.”
Adding Creator-Led Social Commerce Through Reach Social
Reach Social helps brands grow on platforms such as TikTok Shop by connecting them with creators and managing the social-commerce sales funnel, including affiliate matchmaking, short-form content and livestreams.
“Conversions happen when brands sell where customers are already scrolling, and TikTok Shop’s rapid growth is proof,” said Jackie He, Co-Founder, Reach Social. “Chief Media has a legacy of helping clients grow through a data-driven performance marketing approach. We’re excited to join the team and help brands of all sizes embrace the future of ecommerce.”
Reach Social’s relationships with TikTok creators help connect brands with creator-generated content designed for the platform. Clients working with creators through Reach Social will now be able to use this content across their broader performance media programs, including other social platforms and connected television.
Connecting Media, Marketplaces and Commerce
Chief Media handles cross-channel media planning, buying and attribution for growth-focused brands, connecting televisions, mobile devices, browsers, apps and purchase data into a unified identity framework designed to measure how advertising exposure contributes to real-world sales.
Its Continuum platform brings data, media planning, campaign execution and optimization together with a single view of performance across channels.
With the addition of AMZ Advisers and Reach Social, Chief Media is extending that connected approach further into ecommerce and social commerce, giving clients additional capabilities to manage and measure performance from media exposure through purchase.
The acquisition was first reported by Adweek.
About Chief Media
Since 2001, Chief Media has provided direct-response and performance-media services supported by technology designed to help clients engage customers and measure campaign performance.
Chief Media combines media planning, buying, attribution, data science and campaign optimization capabilities across multiple channels. Its Continuum platform supports integrated media planning, campaign execution, measurement and optimization across connected devices, digital environments and retail interactions.
With nearly 25 years of agency experience, Chief Media works with clients across direct-response, performance marketing, ecommerce and retail opportunities.
About AMZ Advisers
AMZ Advisers is an ecommerce and digital marketing consultancy focused on helping brands establish, manage and expand their presence on Amazon. Its services include marketplace strategy, advertising, inventory and logistics support, international expansion and other Amazon-focused ecommerce capabilities.
About Reach Social
Reach Social is a creator-led social commerce agency that helps brands develop and manage commerce programs across platforms including TikTok Shop. Its services include creator partnerships, affiliate matchmaking, short-form content, livestream commerce and social-commerce campaign management.
Sources Referenced in the Release
Chief Media | AMZ Advisers | Reach Social | EMARKETER – TikTok Shop U.S. Ecommerce Forecast | Marketplace Pulse – Amazon International Sales | Adweek – Acquisition Coverage
Media Contact Details
Chief Media
500 7th Ave 8th Floor New York, NY 10018
Email: Send Email
Website: chiefmedia.com
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Waterbird Window Cleaning Sets New Safety Benchmarks for Medical Facility Glass Care Across Central Florida
Clermont, FloridaMedical facilities across Florida face increasing pressure to maintain safer, clearer, and more compliant environments—especially in high‑traffic areas where visibility and sanitation standards directly affect patient experience. From its home base in Clermont, Waterbird Window Cleaning is setting new safety benchmarks for medical facility glass care, supporting hospitals, clinics, surgical centers, and specialty practices throughout […]
Clermont, Florida
Medical facilities across Florida face increasing pressure to maintain safer, clearer, and more compliant environments—especially in high‑traffic areas where visibility and sanitation standards directly affect patient experience. From its home base in Clermont, Waterbird Window Cleaning is setting new safety benchmarks for medical facility glass care, supporting hospitals, clinics, surgical centers, and specialty practices throughout all of Florida.
With medical environments requiring strict adherence to clarity, sanitation, and inspection‑ready presentation, Waterbird’s commercial team has refined a set of safety‑driven protocols designed specifically for healthcare properties. These standards focus on reducing visual obstructions, improving natural light flow, and supporting facility compliance through consistent exterior maintenance.
A Waterbird representative shared, “Medical facilities rely on clear, unobstructed glass for patient safety, staff efficiency, and overall facility presentation. Our goal is to help healthcare properties maintain the highest level of clarity and reliability year‑round.”
Waterbird’s commercial methods include advanced glass‑care techniques, environmentally conscious cleaning solutions, and structured maintenance schedules tailored to the unique needs of medical environments. These practices help reduce buildup, improve visibility, and support safer exterior conditions for both patients and staff.
Book a Meeting
Medical facilities across Florida can request a no‑cost commercial estimate to review safety‑focused glass‑care options tailored to their property needs. Contact Waterbird Window Cleaning directly using the information below.
Waterbird Window Cleaning — Contact Information
Waterbird Window Cleaning
Clermont, FL 34711
(321) 985‑3259
Hours:
Sunday: Closed
Monday: 8:00 AM – 6:00 PM
Tuesday: 8:00 AM – 6:00 PM
Wednesday: 8:00 AM – 6:00 PM
Thursday: 8:00 AM – 7:00 PM
Friday: 8:00 AM – 6:00 PM
Saturday: 8:00 AM – 5:00 PM
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Friendly Hibachi Chef Expands Jacksonville’s At‑Home Dining Scene With Fire‑Show Entertainment and Family‑Focused Experiences
Jacksonville, FloridaJacksonville families now have a new way to celebrate birthdays, private parties, and neighborhood gatherings with the expansion of Friendly Hibachi Chef’s at‑home hibachi service. Known for its warm, family‑friendly atmosphere and energetic fire‑show entertainment, Friendly Hibachi Chef brings a full hibachi experience directly to homes, patios, and coastal outdoor spaces across Jacksonville. The service blends chef performance, fresh ingredients, and interactive entertainment to create memorable events that feel personal, comfortable, and fun for all ages.
Jacksonville families now have a new way to celebrate birthdays, private parties, and neighborhood gatherings with the expansion of Friendly Hibachi Chef’s at‑home hibachi service. Known for its warm, family‑friendly atmosphere and energetic fire‑show entertainment, Friendly Hibachi Chef brings a full hibachi experience directly to homes, patios, and coastal outdoor spaces across Jacksonville. The service blends chef performance, fresh ingredients, and interactive entertainment to create memorable events that feel personal, comfortable, and fun for all ages.
Jacksonville, Florida
Friendly Hibachi Chef Expands Jacksonville’s At‑Home Dining Scene With Fire‑Show Entertainment and Family‑Focused Experiences
Jacksonville families now have a new way to celebrate birthdays, private parties, and neighborhood gatherings with the expansion of Friendly Hibachi Chef’s at‑home hibachi service. Known for its warm, family‑friendly atmosphere and energetic fire‑show entertainment, Friendly Hibachi Chef brings a full hibachi experience directly to homes, patios, and coastal outdoor spaces across Jacksonville. The service blends chef performance, fresh ingredients, and interactive entertainment to create memorable events that feel personal, comfortable, and fun for all ages.
Friendly Hibachi Chef has grown rapidly across Florida, with strong demand in Miami, Orlando, and Tampa. Jacksonville is the newest expansion point, chosen for its family‑centered neighborhoods, coastal lifestyle, and strong sense of community. The company’s mobile hibachi setup allows families to enjoy restaurant‑quality food and live entertainment without leaving home. This makes it ideal for birthdays, weekend celebrations, family reunions, and gatherings where convenience and comfort matter.
“Our goal has always been to bring families together through great food and fun experiences,” said Libing, owner of Friendly Hibachi Chef. “Jacksonville is a community full of warmth, pride, and family values, and we’re excited to offer a hibachi experience that feels right at home. We love seeing kids laugh, parents relax, and families enjoy a show that’s created just for them.”
Friendly Hibachi Chef’s menu features fresh ingredients, customizable options, and on‑site cooking that enhances flavor and presentation. The company’s chefs arrive fully prepared, handle setup and cleanup, and create a seamless experience from start to finish. Jacksonville families can book the service for small gatherings or larger celebrations, with flexible options for groups of varying sizes and outdoor spaces.
With its expansion into Jacksonville, Friendly Hibachi Chef aims to increase local bookings, strengthen community presence, and offer families a new way to celebrate life’s moments with convenience and excitement.
Book A Hibachi Event Today!
Jacksonville families can book their at‑home hibachi experience today and enjoy fire‑show entertainment, chef performance, and fresh cooking right in their backyard.
Contact Information:
(850) 257‑6687
24/7 Service
Miami | Orlando | Jacksonville | Tampa
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Dr. Brittany Castonguay Brings Monomyth‑Based Leadership Insights to Corporate Stages Nationwide
Tampa, Fl Dr. Brittany Castonguay, a Doctor of Strategic Leadership, U.S. Military Veteran, and nationally recognized executive coach, is expanding her presence on corporate stages across the United States. As the founder of Strategic Human Resources & Innovations (SHRI), Dr. Castonguay delivers a leadership framework rooted in the Monomyth, a timeless narrative structure that helps business […]
Tampa, Fl
Dr. Brittany Castonguay, a Doctor of Strategic Leadership, U.S. Military Veteran, and nationally recognized executive coach, is expanding her presence on corporate stages across the United States. As the founder of Strategic Human Resources & Innovations (SHRI), Dr. Castonguay delivers a leadership framework rooted in the Monomyth, a timeless narrative structure that helps business owners and leadership teams understand their identity, clarify their purpose, and strengthen organizational decision‑making.
Her speaking work is anchored in Florida and extends nationwide, reaching companies seeking practical, research‑backed leadership development. As a WOSB, SBA Certified, and Veteran‑Owned firm, SHRI brings a level of credibility and operational discipline that resonates strongly with executive audiences. Dr. Castonguay’s sessions combine academic rigor, real‑world leadership experience, and a human‑centered approach that makes complex organizational challenges easier to navigate.
The Monomyth serves as a core pillar of her speaking content, offering leaders a structured way to understand their journey, define their role within the organization, and build clarity during periods of growth or change. This methodology has become a differentiator for SHRI, helping companies strengthen culture stability, improve communication, and elevate executive performance.
“Leadership is not about titles or hierarchy. It’s about identity, clarity, and the courage to lead with intention,” said Dr. Castonguay. “When leaders understand their own story, they make better decisions, build stronger teams, and create organizations that thrive. My goal is to make leadership human again.”
SHRI’s value‑building impact continues to grow as organizations seek more intentional leadership development. Business owners and leadership teams turn to SHRI for structured guidance, measurable outcomes, and a practical framework that supports long‑term organizational health. With demand increasing across corporate events, conferences, and executive retreats, Dr. Castonguay’s national speaking presence reflects a broader shift toward identity‑driven leadership.
Companies interested in strengthening their leadership teams, improving organizational clarity, or bringing Dr. Castonguay to their next corporate event can schedule a meeting directly.
Book a meeting with Dr. Castonguay today at StrategicHRInnovations.com.
WOSB | SBA Certified | Veteran Owned Your HR Firm Next Door
Hours: Monday – Friday: 9AM – 5PM Closed Saturday & Sunday
Media Contact Details
Dr. Brittany Castonguay
Strategic Human Resources and Innovations
Email: Send Email
Phone: 8135563283
Website: www.strategichrinnovations.com/speaker
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