Connect with us
🔹 Forty five Scottish police officers suspended over alleged crimes against women, says chief constable 🔹 Venezuela's ex-leader Nicolás Maduro charged with conspiracy to commit torture 🔹 Two Latvian men arrested on suspicion of trespass at RAF base in Cambridgeshire 🔹 Maresca tells Man City players to stay focused and positive 🔹 Death of 12-year-old girl prompts call for allergy management ratings

Uncategorized

How to Create a Comprehensive Marketing Plan in Charleston

Published

on

rdm press release graphic 9825 how to create a comprehensive marketing plan in charleston How to Create a Comprehensive Marketing Plan in CharlestonBusinesses in Charleston seeking to grow and connect with their communities often face the challenge of organizing their marketing efforts in a meaningful way. Results Driven Marketing®, led by owner Janeene Bannan, is helping local businesses understand how a well-structured marketing plan can guide their goals, strategies, and long-term success. With a compassionate, hands-on approach, RDM helps organizations clarify their objectives and translate them into actionable steps.

The Foundation of an Effective Marketing Plan

For many business owners, creating a marketing plan can feel like a daunting task, especially when juggling day-to-day operations. Results Driven Marketing (RDM) encourages companies to begin by clarifying their goals and taking a close look at the people they are trying to reach.

A well-thought-out plan brings together key elements such as messaging, outreach strategies, content ideas, and the overall direction of the brand. Organizing these pieces carefully helps businesses make thoughtful decisions about where to focus their time, energy, and resources, while also providing a way to track progress over time.

RDM also points out that a marketing plan is more than just a static document; it acts as a living guide that can grow and change along with the business. This approach allows organizations to spot new opportunities, navigate potential challenges, and maintain a consistent voice across different platforms. Ultimately, a flexible and thoughtful plan strengthens connections with customers, builds trust, and supports meaningful, long-term relationships.

Key Elements to Consider

Results Driven Marketing encourages organizations to ask practical questions when developing a plan:

  • What are the primary goals of the business in the next year?
  • Who is the target audience, and what are their needs or challenges?
  • What messages and offerings best communicate the company’s value?
  • How will the business measure progress and success over time?

By answering these questions thoughtfully, business owners can create a structured framework that supports decision-making and helps staff align around a common vision. RDM works alongside clients to bring clarity and confidence to this process, helping them move forward with purpose and intention.

Janeene Bannan notes that a marketing plan is a tool for guidance, not pressure.
“A thoughtful marketing plan empowers businesses to act with confidence and create meaningful connections with the people they serve,” Bannan shared.

Benefits of Working with RDM

RDM combines industry knowledge with a personal approach to help Charleston businesses navigate the complexity of marketing. The team guides planning campaigns, analyzes performance, and identifies areas for improvement. With RDM, companies gain a partner who understands the local market and supports them through every stage of growth, offering actionable insights that make a tangible impact. RDM has been recognized as a Top 25 Advertising and Branding Agency, reflecting the firm’s commitment to excellence and results.

About Results Driven Marketing

Results Driven Marketing is a Charleston-based marketing consulting firm dedicated to helping businesses create comprehensive strategies that drive measurable results. Led by Janeene Bannan, RDM specializes in building clear, actionable marketing plans that guide organizations in reaching their goals while connecting authentically with their audiences. By combining experience, insight, and personalized support, RDM helps businesses navigate the evolving marketing landscape with confidence.

Businesses interested in developing a comprehensive marketing plan are encouraged to contact Results Driven Marketing to learn how their approach can bring clarity, direction, and actionable results to their organization.

Janeene Bannan

Results Driven Marketing®

+1 833 749-5400

[email protected]

https://yourgooglegirls.com

your paragraph text 39 How to Create a Comprehensive Marketing Plan in Charleston

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Uncategorized

Reevo Launches Mobile AI Sales App to Keep Deals Moving Beyond the Desk

SANTA CLARA, Calif., October 9, 2026New mobile app captures in-person meetings, customer calls and conference conversations, turning them into immediate follow-ups and actions across the sales team

Published

on

New mobile app captures in-person meetings, customer calls and conference conversations, turning them into immediate follow-ups and actions across the sales team

Reevo, the AI-native sales platform, today launched the Reevo mobile app, putting everything the team knows about an account in a seller’s pocket and capturing the conversations that never used to make it back, from conference booths and restaurants to factory floors.

The conversations that move deals forward do not always happen at a desk. A pricing concession, a new commitment or a change in what the customer needs can sit in one seller’s memory for days before the rest of the team knows about it.

The Reevo mobile app closes that gap. Before a meeting, a seller can ask Reevo what has changed with an account, what has been promised and what remains unresolved. During the conversation, they can record and transcribe it directly from their phone, with no separate meeting bot required. The moment it ends, Reevo writes the summary, logs the action items, updates the deal and drafts the follow-up before the seller even returns to their desk.

“The most important sales conversation is often the one that happens away from a scheduled video call,” said David Zhu, founder and CEO of Reevo. “We built the Reevo mobile appso sellers can walk into any conversation with the full context of the account, capture what happens and put the entire company to work on what needs to happen next.”

With the Reevo mobile app, sellers can:

  • Walk into every meeting prepared. Ask Reevo what has changed, what the customer was promised, who is involved and which questions are still open.

  • Record conversations without a bot. Capture and transcribe in-person meetings and customer calls directly from a phone.

  • Turn conversations into action. Generate summaries, identify next steps, update opportunities and draft follow-ups as soon as a meeting ends.

  • Get answers from the rest of the company. Route pricing, security and technical questions to the right colleague and get answers back while the conversation is still moving.

  • Turn badges and business cards into contacts. Photograph a conference badge or business card to create a contact and connect it to the right account or opportunity.

  • Keep the team current from anywhere. Add notes, update deals and review account activity without waiting to return to a computer.

The Reevo mobile app extends Reevo’s AI-native sales platform beyond the desktop, allowing information from the field to reach the rest of the company immediately. A question raised in a customer meeting can reach the right expert. A commitment made over dinner can become a tracked next step. A conversation at a conference booth can become a new contact, opportunity and follow-up before the seller leaves the floor.

The Reevo mobile is available today on the App Store for iPhone and on Google Play for Android devices. To learn more, visit reevo.ai/apps/mobile.

About Reevo

Reevo is the AI-native sales platform that gives every seller and every agent a shared understanding of the customer. It brings calls, emails, meetings and deal activity into one trusted record, then uses that context to prepare sellers for conversations, draft follow-ups, update records, flag deal risks and answer questions about any account. Companies use Reevo to replace fragmented sales tools, reduce manual work and move deals forward faster. Founded in 2024 by David Zhu, Cindy Hao, Curtis Tan and Clement Fang, Reevo has raised $80 million from Khosla Ventures, Kleiner Perkins and Zhu Ventures. Learn more at reevo.ai.

Media Contact Details
Outlier Partners
Email: Send Email

Continue Reading

Uncategorized

REVERSIBLE Launches Agentic Affiliate Platform Connecting AI Shopping to 700+ Premium Retailers

SAN FRANCISCO, Calif.REVERSIBLE Labs gives AI agents, styling apps, publishers, creator platforms and fashion-tech companies a single API to power and monetize fashion and beauty commerce. REVERSIBLE Labs is building an agentic affiliate platform for fashion and beauty commerce

Published

on

REVERSIBLE Labs gives AI agents, styling apps, publishers, creator platforms and fashion-tech companies a single API to power and monetize fashion and beauty commerce. REVERSIBLE Labs is building an agentic affiliate platform for fashion and beauty commerce

REVERSIBLE today announced the launch of REVERSIBLE Labs, an agentic affiliate platform designed to give AI agents, styling apps, publishers, creator platforms, fashion-tech companies and other shopping businesses the commerce infrastructure needed to move consumers from product discovery to purchase.

reversible launches agentic affiliate platform connecting ai shopping to 700 premium retailers R4fHX7 REVERSIBLE Launches Agentic Affiliate Platform Connecting AI Shopping to 700+ Premium Retailers

As AI increasingly shapes how consumers discover fashion and beauty products, completing a transaction still requires navigating a fragmented retail ecosystem. Product availability, pricing, sizing, shipping, returns, coupons and affiliate relationships can vary significantly from one retailer to another, creating complexity for companies building AI-powered shopping experiences.

REVERSIBLE Labs addresses that fragmentation through a single API that provides access to real-time inventory, pricing, shipping, returns, coupons and purchase options across more than 700 premium global retailers. The platform handles product aggregation, cross-retailer matching, affiliate partnerships and commerce decisioning behind the scenes, allowing partners to focus on the experiences they are building for consumers.

One Commerce Layer for AI-Powered Fashion and Beauty Shopping

Rather than requiring every AI shopping product, styling app or creator platform to build and maintain individual retailer integrations, REVERSIBLE provides a unified commerce layer that connects product discovery with real purchase options.

Partners can use the platform to discover fashion and beauty products, identify matching items across retailers, compare available offers and access commerce information in a single response. Selected offers can then be converted into trackable purchase links, enabling partners to monetize eligible transactions through one affiliate integration.

This infrastructure is designed for a broad range of commerce experiences — from AI shopping agents and personalized styling apps to digital publishers, creator platforms and fashion-tech products — while REVERSIBLE manages much of the retailer connectivity and affiliate complexity behind the scenes.

reversible launches agentic affiliate platform connecting ai shopping to 700 premium retailers An11wz REVERSIBLE Launches Agentic Affiliate Platform Connecting AI Shopping to 700+ Premium Retailers
REVERSIBLE Labs can surface cross-retailer offers including price, size, shipping and return information through a single API.

From Product Discovery to Commerce Decisioning

A central challenge for AI shopping is that identifying the right product does not necessarily identify the best place to buy it. The same fashion item, skincare product, fragrance or beauty essential may be available from multiple retailers at different prices, with different inventory, shipping terms, promotions and return policies.

REVERSIBLE Labs brings these signals together so partners can evaluate available purchase options across retailers rather than relying on a single merchant. According to REVERSIBLE, its multi-retailer aggregation drives roughly 3x higher conversion rates than single-merchant approaches by giving shoppers more opportunities to complete a purchase.

Partners can also monetize eligible transactions with affiliate commissions of up to 12%, creating a direct path from AI-powered discovery and recommendation to commerce.

Building the Commerce Infrastructure for Agentic Shopping

REVERSIBLE Labs positions the platform as an infrastructure layer connecting shopping intent with normalized product information, retailer offers and monetization. The launch extends REVERSIBLE’s experience in luxury fashion and prestige beauty discovery into the emerging agentic commerce ecosystem.

By managing product aggregation, cross-retailer matching, affiliate partnerships and commerce decisioning behind the scenes, REVERSIBLE aims to remove the need for AI agents, publishers and shopping platforms to independently build hundreds of retailer integrations and affiliate relationships.

As AI agents take on a larger role in how consumers discover, compare and purchase fashion and beauty products, REVERSIBLE Labs is designed to provide the commerce layer that turns recommendations into transactions — while allowing partners to remain focused on discovery, personalization and the customer experience.

About REVERSIBLE Labs

REVERSIBLE Labs is building an agentic affiliate platform for fashion, beauty and lifestyle commerce. Through a single API, the platform gives AI agents, styling apps, publishers, creator platforms, fashion-tech companies and other shopping businesses access to real-time inventory, pricing, shipping, returns, coupons and purchase options across 700+ premium global retailers.

REVERSIBLE handles product aggregation, cross-retailer matching, affiliate partnerships and commerce decisioning behind the scenes, enabling partners to build richer shopping experiences and monetize eligible transactions with commissions of up to 12%.

Learn more: https://labs.reversible.com

Media Contact Details
Raina, PR manager
Email: Send Email

Continue Reading

Uncategorized

Rebecca Whitman Introduces the Elegant Warrior Experience for Women Who Are Successful—but Still Settling

Cincinnati, OHAuthor and abundance mentor helps accomplished women pursue fulfilling relationships, vibrant well-being, and meaningful success through Grace, Glam, and Grit

Published

on

Author and abundance mentor helps accomplished women pursue fulfilling relationships, vibrant well-being, and meaningful success through Grace, Glam, and Grit

A woman can have an impressive résumé, a full calendar, and a life others admire—and still feel that something important is missing. She may be thriving professionally while settling in her relationships, putting her well-being last, or wondering when the life she worked so hard to build will finally feel fulfilling.

rebecca whitman introduces the elegant warrior experience for women who are successful but still settling jHmoQs Rebecca Whitman Introduces the Elegant Warrior Experience for Women Who Are Successful—but Still Settling

Author, speaker, and abundance mentor Rebecca Whitman created the Elegant Warrior Experience for that woman.

Designed for accomplished women ready for a more fulfilling next chapter, the coaching experience challenges the belief that success must come at the expense of love, health, happiness, or personal freedom.

“Many women have become exceptionally good at getting things done and taking care of everyone else,” says Whitman. “But being capable of carrying everything doesn’t mean you should have to. You deserve a life that supports you, too.”

The Elegant Warrior Experience centers on a shift in identity: becoming a woman who honors her ambitions, trusts her judgment, communicates her needs, and makes choices that reflect her worth.

Whitman describes that identity through three qualities: Grace, Glam, and Grit.

Grace means responding with self-respect, emotional awareness, and compassion while maintaining clear boundaries. Glam means expressing individuality and cultivating the confidence to be seen. Grit means taking courageous action, navigating setbacks, and following through on what matters.

“An Elegant Warrior can be powerful and feminine, ambitious and grounded, strong and soft,” says Whitman. “She doesn’t have to abandon part of herself to succeed. She brings all of who she is into the life she’s creating.”

For Whitman, the philosophy is rooted in personal experience. After leaving an abusive marriage, she began rebuilding her life and reconsidering what success meant to her. At the encouragement of her father during his final days, she wrote How to Make a Six-Figure Income Working Part-Time. Writing and healing helped her clarify the life she wanted—and the compromises she was no longer willing to make.

“I know what it feels like to realize that the life you’re living no longer reflects the woman you’re becoming,” says Whitman. “That realization can be painful, but it can also be the beginning of a beautiful new chapter.”

Her approach draws on the Seven Pillars of Abundance: spiritual, physical, emotional, romantic, mental, social, and financial well-being. The framework encourages women to consider how these areas influence one another, rather than measuring success through income or achievement alone.

Spirituality is a central part of that approach. Whitman describes it as a personal connection to a higher power and a source of grounding, meaning, and inner guidance.

Within the Elegant Warrior Experience, the focus is on translating that broader vision of abundance into everyday choices: protecting time for well-being, communicating honestly in relationships, pursuing meaningful work, and making room for connection and joy.

One client, Stephanie, describes her experience working with Whitman this way:

“Rebecca helped me create a fuller, more peaceful life. My income has doubled, my relationship with my child has improved, and my creativity is back.”

Whitman’s message is especially relevant to women who have spent years achieving, adapting, and meeting expectations, yet feel ready to ask a different question: What do I want now?

“You can be grateful for your life and still want it to change,” Whitman says. “Refusing to settle begins with being honest about what you need—and giving yourself permission to take the next step.”

Women interested in the Elegant Warrior Experience are invited to schedule a Breakthrough Call to explore their goals and determine whether the program is a fit.

About Rebecca Whitman

Rebecca Elizabeth Whitman is an author, speaker, abundance mentor, and host of The Balanced, Beautiful & Abundant Show. Through her coaching and the Elegant Warrior Experience, she helps accomplished women create greater fulfillment across the Seven Pillars of Abundance and embody Grace, Glam, and Grit.

Learn more: https://www.rebeccaelizabethwhitman.com/

Rebecca Whitman is available for interviews.

Media Contact Details
Rebecca Whitman
Email: Send Email
Phone: 212-833-4448

Continue Reading

Trending