NEW YORK, USA

 Wingsure, an agricultural intelligence company and SRI spinout, announced the September 28 launch of Wingsure COFFEA™, a platform designed to capture and verify farm-level evidence and convert it into information that can support decision-making across the global coffee sector.

Avi Basu, Founder, CEO Wingsure

Wingsure originated as a spinout of SRI International, where its technology foundation incorporated work in computer vision, geospatial analytics and augmented reality. SRI has separately documented Wingsure’s spinout history and the use of these technologies in its agricultural applications.

Coffee production supports millions of farming households worldwide. According to the Food and Agriculture Organization of the United Nations, up to 25 million farmers and their families depend on coffee, while smallholder farms account for a significant share of global coffee production.

Against that backdrop, coffee companies and agricultural organizations are managing requirements related to sourcing, traceability, sustainability, production and risk. Individual farms may currently be assessed separately for sustainability, sourcing, production, certification, finance and risk programs, resulting in repeated data collection and fragmented farm records.

Wingsure COFFEA™ is designed to address that fragmentation by capturing evidence at farm level, associating it with information about where and when it was collected, and developing a record that can be updated over successive seasons and used across multiple programs.

“What excites us about coffee is the opportunity to bring years of foundational deep-tech work to one of the world’s most important agricultural ecosystems — and to do it in a way that creates value on both sides of the farm gate,” said Avi Basu, Founder and CEO of Wingsure. “We have been fortunate to learn alongside some of the most respected organizations and people in coffee. One lesson has become very clear: a farm cannot be understood through a periodic form, a declaration or a satellite image alone. It is a living system.”

“Our job is to turn what is happening on that farm into trusted intelligence that gets better over time. For the grower, that means a farm record that becomes more valuable with every season. For the enterprise, it means a common intelligence foundation for better decisions across sustainability, sourcing, production, risk and finance.”

For growers, the platform is intended to help preserve observations, farming practices and field records that might otherwise remain distributed across separate surveys and programs. Over time, these records can help document agricultural practices and progress and support more relevant advisory programs.

Through participating programs, farm-level information may also be used in connection with initiatives involving incentives, agricultural insurance or credit, subject to the requirements of the applicable program or provider.

Using a compatible smartphone, Wingsure COFFEA™ combines augmented-reality-guided data capture, multilingual voice capabilities, computer vision, geospatial analytics, artificial intelligence and machine learning. SRI has described COFFEA™ as using guided field capture, multilingual voice interaction, computer vision and geospatial analysis to create time-stamped farm records, including in environments with limited connectivity.

“AI is only as credible as the evidence beneath it,” said Dr. Bikram Sengupta, Co-founder and CTO of Wingsure. “Our architecture keeps every insight connected to what was captured, where and when. That allows verification, inference and prediction to become part of one traceable intelligence system. The goal is not simply more data. It is intelligence you can trust.”

Together, these capabilities are designed to create an evolving information layer covering areas such as crop conditions, farming practices, production signals and agricultural risk. Rather than operating solely as a standalone application, Wingsure COFFEA™ is intended to complement enterprise systems and programs involving sustainability, sourcing, traceability, agricultural finance and risk.

SRI has reported that the Colombian Coffee Growers Federation (FNC) and Tata AIG General Insurance Company Ltd. are among the organizations engaging with Wingsure as it develops applications for farm-level intelligence.

Álvaro Gaitán, Technical Manager of the Colombian Coffee Growers Federation (FNC), said:

“As a grower-led institution, FNC is focused on building the next generation of capabilities Colombian coffee producers will need to compete globally. Better, more timely farm intelligence is central to that vision. We are engaging with Wingsure to explore how its technology can complement FNC’s existing capabilities and help strengthen the coffee ecosystem for Colombian growers.”

FNC’s existing Coffee Information System, known as SICA, already provides georeferenced and socioeconomic information across Colombia’s coffee sector. The current engagement with Wingsure is exploratory and should not be interpreted as a completed commercial partnership or confirmed technical integration.

From the agricultural risk and insurance sector, Madhukar Sinha, President – Govt & Rural Business at Tata AIG General Insurance Company Ltd., said:

“Agricultural insurance has an important role to play in building farmer resilience, but achieving that at scale requires a much clearer and more timely understanding of what is actually happening at the farm. Wingsure’s approach is compelling because it connects verified field evidence with the intelligence needed for risk assessment and decision-making. The ability to create a trusted, continuously developing record of the farm can be valuable not only for insurance, but across the broader agricultural ecosystem. We believe Wingsure is addressing an important challenge with technology that has the potential to operate at a meaningful scale.”

Tata AIG’s official corporate information identifies the insurer as a joint venture between the Tata Group and American International Group and includes rural and agricultural insurance among its general-insurance offerings.

The COFFEA™ launch builds on Wingsure’s work in agricultural technology involving farm-level information, crop assessment and insurance-related applications. SRI previously documented Wingsure’s use of computer vision and geospatial analysis for crop assessment as part of its agricultural technology platform.

Within the coffee sector, COFFEA™ extends that technology foundation toward applications involving farm records, sourcing, production, sustainability and agricultural risk. The platform is designed so that observations, interventions and seasonal information can contribute to a developing farm record rather than requiring a separate evidence base for each new program or analysis.

Following the September 28 launch, Wingsure participated in two coffee-industry gatherings in Switzerland: the Global Coffee Platform’s 10th Anniversary Celebration in Geneva on September 30 and the Swiss Coffee Trade Association’s 17th Forum & Dinner in Montreux on October 1–2.

About Wingsure

Wingsure is an agricultural intelligence company and SRI spinout developing farm-level technology for the agriculture sector. Its technology draws on computer vision, geospatial analysis, multilingual artificial intelligence, machine learning and guided field-level digital capture to collect, verify and analyze agricultural information.

The company supports applications involving sustainability, production, sourcing, regenerative agriculture, finance, insurance and agricultural risk management. Its technology is designed to help enterprises work with more consistent farm-level information while enabling growers to build more useful records of their farming activities over time.

For more information, visit www.wingsure.co.

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New mobile app captures in-person meetings, customer calls and conference conversations, turning them into immediate follow-ups and actions across the sales team

SANTA CLARA, Calif., October 9, 2026

Reevo, the AI-native sales platform, today launched the Reevo mobile app, putting everything the team knows about an account in a seller’s pocket and capturing the conversations that never used to make it back, from conference booths and restaurants to factory floors.

The conversations that move deals forward do not always happen at a desk. A pricing concession, a new commitment or a change in what the customer needs can sit in one seller’s memory for days before the rest of the team knows about it.

The Reevo mobile app closes that gap. Before a meeting, a seller can ask Reevo what has changed with an account, what has been promised and what remains unresolved. During the conversation, they can record and transcribe it directly from their phone, with no separate meeting bot required. The moment it ends, Reevo writes the summary, logs the action items, updates the deal and drafts the follow-up before the seller even returns to their desk.

“The most important sales conversation is often the one that happens away from a scheduled video call,” said David Zhu, founder and CEO of Reevo. “We built the Reevo mobile appso sellers can walk into any conversation with the full context of the account, capture what happens and put the entire company to work on what needs to happen next.”

With the Reevo mobile app, sellers can:

• Walk into every meeting prepared. Ask Reevo what has changed, what the customer was promised, who is involved and which questions are still open.

• Record conversations without a bot. Capture and transcribe in-person meetings and customer calls directly from a phone.

• Turn conversations into action. Generate summaries, identify next steps, update opportunities and draft follow-ups as soon as a meeting ends.

• Get answers from the rest of the company. Route pricing, security and technical questions to the right colleague and get answers back while the conversation is still moving.

• Turn badges and business cards into contacts. Photograph a conference badge or business card to create a contact and connect it to the right account or opportunity.

• Keep the team current from anywhere. Add notes, update deals and review account activity without waiting to return to a computer.

The Reevo mobile app extends Reevo’s AI-native sales platform beyond the desktop, allowing information from the field to reach the rest of the company immediately. A question raised in a customer meeting can reach the right expert. A commitment made over dinner can become a tracked next step. A conversation at a conference booth can become a new contact, opportunity and follow-up before the seller leaves the floor.

The Reevo mobile is available today on the App Store for iPhone and on Google Play for Android devices. To learn more, visit reevo.ai/apps/mobile.

About Reevo

Reevo is the AI-native sales platform that gives every seller and every agent a shared understanding of the customer. It brings calls, emails, meetings and deal activity into one trusted record, then uses that context to prepare sellers for conversations, draft follow-ups, update records, flag deal risks and answer questions about any account. Companies use Reevo to replace fragmented sales tools, reduce manual work and move deals forward faster. Founded in 2024 by David Zhu, Cindy Hao, Curtis Tan and Clement Fang, Reevo has raised $80 million from Khosla Ventures, Kleiner Perkins and Zhu Ventures. Learn more at reevo.ai.

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REVERSIBLE Labs gives AI agents, styling apps, publishers, creator platforms and fashion-tech companies a single API to power and monetize fashion and beauty commerce. REVERSIBLE Labs is building an agentic affiliate platform for fashion and beauty commerce

SAN FRANCISCO, Calif.

REVERSIBLE today announced the launch of REVERSIBLE Labs, an agentic affiliate platform designed to give AI agents, styling apps, publishers, creator platforms, fashion-tech companies and other shopping businesses the commerce infrastructure needed to move consumers from product discovery to purchase.

As AI increasingly shapes how consumers discover fashion and beauty products, completing a transaction still requires navigating a fragmented retail ecosystem. Product availability, pricing, sizing, shipping, returns, coupons and affiliate relationships can vary significantly from one retailer to another, creating complexity for companies building AI-powered shopping experiences.

REVERSIBLE Labs addresses that fragmentation through a single API that provides access to real-time inventory, pricing, shipping, returns, coupons and purchase options across more than 700 premium global retailers. The platform handles product aggregation, cross-retailer matching, affiliate partnerships and commerce decisioning behind the scenes, allowing partners to focus on the experiences they are building for consumers.

One Commerce Layer for AI-Powered Fashion and Beauty Shopping

Rather than requiring every AI shopping product, styling app or creator platform to build and maintain individual retailer integrations, REVERSIBLE provides a unified commerce layer that connects product discovery with real purchase options.

Partners can use the platform to discover fashion and beauty products, identify matching items across retailers, compare available offers and access commerce information in a single response. Selected offers can then be converted into trackable purchase links, enabling partners to monetize eligible transactions through one affiliate integration.

This infrastructure is designed for a broad range of commerce experiences — from AI shopping agents and personalized styling apps to digital publishers, creator platforms and fashion-tech products — while REVERSIBLE manages much of the retailer connectivity and affiliate complexity behind the scenes.

From Product Discovery to Commerce Decisioning

A central challenge for AI shopping is that identifying the right product does not necessarily identify the best place to buy it. The same fashion item, skincare product, fragrance or beauty essential may be available from multiple retailers at different prices, with different inventory, shipping terms, promotions and return policies.

REVERSIBLE Labs brings these signals together so partners can evaluate available purchase options across retailers rather than relying on a single merchant. According to REVERSIBLE, its multi-retailer aggregation drives roughly 3x higher conversion rates than single-merchant approaches by giving shoppers more opportunities to complete a purchase.

Partners can also monetize eligible transactions with affiliate commissions of up to 12%, creating a direct path from AI-powered discovery and recommendation to commerce.

Building the Commerce Infrastructure for Agentic Shopping

REVERSIBLE Labs positions the platform as an infrastructure layer connecting shopping intent with normalized product information, retailer offers and monetization. The launch extends REVERSIBLE’s experience in luxury fashion and prestige beauty discovery into the emerging agentic commerce ecosystem.

By managing product aggregation, cross-retailer matching, affiliate partnerships and commerce decisioning behind the scenes, REVERSIBLE aims to remove the need for AI agents, publishers and shopping platforms to independently build hundreds of retailer integrations and affiliate relationships.

As AI agents take on a larger role in how consumers discover, compare and purchase fashion and beauty products, REVERSIBLE Labs is designed to provide the commerce layer that turns recommendations into transactions — while allowing partners to remain focused on discovery, personalization and the customer experience.

About REVERSIBLE Labs

REVERSIBLE Labs is building an agentic affiliate platform for fashion, beauty and lifestyle commerce. Through a single API, the platform gives AI agents, styling apps, publishers, creator platforms, fashion-tech companies and other shopping businesses access to real-time inventory, pricing, shipping, returns, coupons and purchase options across 700+ premium global retailers.

REVERSIBLE handles product aggregation, cross-retailer matching, affiliate partnerships and commerce decisioning behind the scenes, enabling partners to build richer shopping experiences and monetize eligible transactions with commissions of up to 12%.

Learn more: https://labs.reversible.com

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